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We Are Eves

Most trusted community-driven e-commerce app, with real people writing >400,000 honest beauty reviews.

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18

Company size

Netherlands, Amsterdam

Location

2018

Creation date

Company Description

We believe it is time for a new perspective on beauty. Every day people are bombarded by marketing campaigns with fake images and empty beauty promises. It is time for less filters and more honesty. We Are Eves is the most trusted Community-driven e-commerce platform in the beauty industry with honest product reviews from real people. For comparison purposes, we are the TripAdvisor/ or Vivino of the beauty industry. We help our users finding the right product for them with hyper personalisation, AI and data-driven insights. We Are Eves is an independent community with >140,000 members, >450,000 reviews and millions of active users. in NL, BE, DE, FR, UK. Our business model is B2B, our partners (beauty brands) understand the value of honest and independent user-generated-content. With our community-driven e-commerce model we drive conversion increases of over 400%, We are proud of our portfolio of leading beauty companies like L'Oréal, Coty, LVMH, Unilever, Beiersdorf, Shiseido Group, amongst others. We Are Eves raised 6.4M in Seed, currently preparing for our Series A round. Nominated for “Coolest Brand”, Challenger50 2022 -, Best Start-up 2021 by Dutch Media Network, the Best Platform Start-up of the Netherlands.

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